Turn Up Your Speakers and Realax!
Random blogs by J.Lamar Ferren that are geared to inspire, motivate, awaken, and empower Real Estate Investors to become successful in today's market.
Turn Up Your Speakers and Realax!
Today Only: JULY 10th, 2008. (New Date!)
I'll be up real late tonight, so contact me NOW! This could really take your Real Estate Investing Career to the next level. I'm sure you've heard that before, but I only speak the truth and if you're on my Investor List, then you should know I'm shooting you straight. I'm willing to personally call you and speak with you about this.
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Also, The 1:36 Second Life Changing Video. Check it out now & join our Special Group on Facebook. No Cost to you at all for this group! 200-300 people signed up for this group in 2 weeks. That should say something about how Powerful this is and it's No Cost, No CATCH!
Why: Why Not? More and more people are getting online everyday. There is a statistic floating around online that says 80% of people look for their homes online! Meaning they check out the internet, find a home they like, look at the pics and whatever information they see, then they likely contact the person who owns that online listing, so they can schedule an apointment to go see it in person.
Hmmm.....
If 80% of home buyers are searching for homes online, then why wouldn't you capitalize on that? Not saying that the 20% won't put $$ in your pocket, but I mean really.... Look at the numbers, it only increases the odds! And who the heck says that you can't have an online presence and an offline presense.
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How: Now how do you utilize this Web 2.0 stuff in your Real Estate Investing World, right? It's simple, you'll use it for Online Marketing.
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Is Barack Obama using Web 2.0? Why the heck should I care???
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Well, let me explain... People wonder how Barack Obama was able to raise so much money for his Marketing Campaign. Now whether you support Obama or not (and I'm not here to push you to the right or to the left), you have to admit that he is running a damn good marketing campaign. One of the reasons he has become so successful is because of the power of the internet. Is Barack Obama using Web 2.0? Yes, my friend he absolutely is. Maybe he doesn't even realize it... or maybe he does. Who knows and who cares... The fact of the matter is that you can do the same thing on a much smaller scale and still reap huge results.
If you look at his site he has practially everything that the wikipedia definition says:
First of all the appearance of his site (web design that aims to enhance creativity...) isn't too shabby, in my opinion. (Now let me be the first to tell you that you don't have to have fancy & pretty web designs to be successful with your own online real estate investing presence, however it definitely won't hurt...)
http://www.mybarackobama.com/
Second, look at his issues tab.... Now he's telling everyone his stance on each issue (Information sharing with text & Video You tube and other video sites) and he also has a BLOG!
ISSUES: http://www.barackobama.com/issues/
BLOG: http://my.barackobama.com/page/content/hqblog
Imagine you having a Real Estate Investing Website that would allow you to share information with your users/ visitors and plus they can read your blogs and see what you are about...
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Another thing he is doing is allowing his supporters to create their own blogs, schedule events in their area, donate money, etc. (collaboraton among users) This is effective in everyone spreading the word about Obama and essentially more and more people are going to donate to a campaign that they believe in and contribute their ideas and information to his web -based community.
What type of Web Based Communities are there in the Real Estate World?
Advertising Sites
and the list goes on...
Discussion Forums
http://www.dealmakerscafe.com/
Yahoo Real Estate Groups
Google Real Estate Groups
and the list goes on...
Let's see how else is Obama using Web 2.O....
Another thing Obama is utilizing very well is Social Networking. This is probably the largest source of his success online. If you look at the corner of his home page, you'll see that he has a list of social networking sites.
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Diversify Your BIZ!!
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He is on all the big name sites:
Check out my myspace page: www.Myspace.com/lamartheinvestor
I just put up a youtube channel that I will be updating very soon: www.YouTube.com/lamartheinvestor
I'll have my page Coming Soon!
I'll have my page Coming Soon!
Here's my Twitter page: www.Twitter.com/lamarinvestor
Talk about diversity!!! Do you know how many people visit these sites every day? 365/24/7
Try Millions upon Millions!! No exageration!
Imagine if you had an online presense of this magnitude. Oh and did I mention that it's all free. Yes it will take time, but if time is that important and you don't have the time to focus on setting this up, then start small, or hire someone to do it for you. The point is to get it started. You don't have to do as much as Obama, but something is better then nothing, right? And if you think one is enough, then you can forget it. You can't put all your eggs in one basket. You have to diversify yourself!
Think about it.... If you have people subcribe to your website, subscribe to your social networking services, subscribe to your blog.... Wouldn't that increase your chances of building relationships! It's common sense...
I signed up for twitter the other day and I had 11 people follow me in 2-3 days. That wasn't much at all, but then again maybe it was. If you get on average 5 people per day following you, then you'll pull about 150 people/month.
Same goes with all the other social networking sites. People can request to be your friend. I signed up for Real Estate Investor.com and made 13 contacts in 2 days and all I did was sign up. I didn't even get a chance to get into the site because I was working on this newsletter at the same time.
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So think about it if I'm pulling in 150 friends/m from varous sites, (By the way you'll need to be active in order to accomplish this) then all I would need to do once I get a property is put it out to all my friends...Here's the kicker! One property is being blasted to hundreds of people who also know hundreds of people that know hundreds of people, etc, etc, etc.... (By the way make sure you stay within the guidelines of each site or you'll be violating spam guidelines. Do it in a respectful and ethical manner and people will respect you better)
You can't tell me that's not powerful.
And if you're a "blogger" (so I call myself these days...) like me and you like to share you're thoughts and Ideas, then people will get to know you and start giving you feedback, whether it be acutally on your blog (hint hint...) or via email.
This is not hard to set up at all. Again, you can do it in a matter of minutes. Do a couple each day, or you can do one a day... Just Get it All Set Up! Take it one step at a time!
Oh wait....I almost forgot.... If you're wondering how sellers and buyers will find you, just think about google. Everytime you post an ad, write something in a forum, write a blog, etc... Search Engines will be crawling your content like crazy. Plus there are active sellers and buyers who are looking for information like yours and they get involved in discussion forums too. They ask questions like.."How can I get a home with bad credit?" and "How can I sell my House Fast" or How can I list my home with a Realtor, etc.... I've seen it for myself and I always send the a PM and direct them to my site in a respectful manner. Sometimes it works sometimes it doesn't. It doesn't hurt to ask if they need your services.
Another thing is referrals! It huge. All those people in your network will start sending business your way, whether it be buyers, sellers, investment deals, other investors, etc.
Anyway, I think you get the picture. :-) If not, then I'm sorry I cannot stress to you any more how huge and effective Web 2.0 is and this is just the Tip of the iceberg. I didn't even get into Search Engine Optimization and things of that nature. This is just a brief overview in my opinion and I hope it was informative.
Leave me some feedback and tell me what you thought!
Oh and if you want an even better analysis of Web 2.0 when it comes to Real Estate Investing, then check out Colin Egbert at http://www.realestateinvestor.com/reiwealth (Much better analysis... If you didn't see how huge Web2.0 was from my quick little overview, then you'll definitely see it here: http://www.realestateinvestor.com/reiwealth
Have a good one!
To Your Success,
J.Lamar Ferren
New Breed Real Estate Investor
www.LamarBuysHomes.com/investors.php
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